Beyond Aesthetics: How Human-Centered Design Drives Business Impact

Brigita Human-Centered Design

When most people hear “design,” they think of colors, fonts, or pretty screens. But in reality, great design goes far beyond aesthetics. In today’s digital-first world, design is about how people experience technology—and how those experiences translate into real business results. This shift is powered by Human-Centered Design (HCD): an approach that places people—not features, […]